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Sometimes it’s just not possible for organisations to research their customers, prospects or service users.
We thrive on getting ‘out in the wild’ – mining insights from the people who matter to you.
We run research-only projects for private and public organisations.
We are a team of academically-trained researchers and designers who can work in a fast-paced commercial environment.
We operate at the critical juncture where your service or product connects with customers and end users.
But we are more than this. We are a team that has also led marketing and creative teams using insights and research. So we know what good and usable insights and research looks like.
Actionable insights are what we deliver everytime!
Learn what engages and increases sales (and what doesn’t) on your site.
Improve the user experience by making the page more intuitive to use.
De-risk investment by testing new ideas and offers against your ‘control’ page.
Gather insights from diverse participants
Deeper understanding of attitudes and behaviours
Uncover ideal solutions and refine strategies effectively
Test with real users for customer-centric websites.
Use empirical feedback, not opinions, to validate your site.
Allocate your budget effectively by prioritising features and content.
Enhance offerings with customer feedback insights.
Identify and address negative patterns promptly.
Leverage customer input for new product and service opportunities.
Discover loyalty drivers through NPS+ questions.
Enhance services, products, and pricing based on findings.
Identify key gaps in the customer experience.
Identify your customers for personalised relationships.
Segment and create representative personas.
Align marketing with customer values and motivations.
Understand how customers perceive your product in comparison to your competitors’.
Uncover the prioritised ranking of product features by customers.
Apply gained insights to enhance your value proposition.
Get an instant head-start over the rest: Be customer obsessed like nobody else.
By recognising the differences between customers you are going to increase their satisfaction and streamline the delivery of your product or service
De-risk the growth of your online strategy by running experiments and let data guide you on the best approaches to take
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