stop guessing,
grow faster.
latest clients
latest clients
Marketing built on a foundation of evidence
Problems we solve
Need to improve your product
Need more detailed customer feedback
Unclear how your brand is perceived
Don’t fully understand your target audience
Not sure your message lands
Marketing strategy needs a reset
Need to review pricing
Need a clear content strategy
Planning a new launch
Need to plan media more effectively
Customer experience needs improving
Need to boost employee engagement
The key to success is using a proven process involving research, strategy and execution.
Marketing built on a foundation of evidence
Problems we solve
- Need to improve your product
- Need more detailed customer feedback
- Don’t fully understand your target audience
- Unclear how your brand is perceived
- Not sure your message lands
- Marketing strategy needs a reset
- Need to review pricing
- Need a clear content strategy
- Planning a new launch
- Need to plan media more effectively
- Customer experience needs improving
- Need to boost employee engagement
Click on your key problem above and explore how we can help in our unique way.
How we are fixing marketing
Leaving guesswork and assumptions behind
Faith in marketing has never been lower.
We have all felt the failure of campaigns that have returned little ROI.
Effective evidence-based marketing is built not only on data, but also via speaking to your target audience.
This informs every aspect of your marketing:
- The features your products/ services include
- The messages that will resonate with your target audience
- The channels used to target your audience
- The price set to maximise profits
- The experience that helps ensure customers return
We have accomplished a lot for big brands through to SME’s.
We call our process fusion marketing as it covers all key stages i.e. research, strategy and execution. We also factor in the bigger picture of how service, marketing, price and customer experience blend together.
what we do
Methods That support growth
The method is just the means – what matters is the impact it delivers.
Brand positioning
Messaging Toolkit
Stakeholder workshop
Creative Testing
Statistical Modelling
Surveys
Usability Testing
Brand playbook
Customer Journey Mapping
Segmentation
Media Planning
Pricing Research
Content strategy
Qualitative Interviews
Customer Feedback
Online Focus Groups
Put us into action, we are here to help fuel your growth plans
1. Book in a workshop
We understand that before investing in marketing, trust and confidence needs to be built with potential partners. So, we offer a free 2 hour marketing workshop with your whole team, ideally in person, but can also be online.
In this workshop we will get to grips with your current situation, marketing challenges and your objectives going forward. Our experienced consultants give you sound guidance on a growth plan and how to leverage research and marketing techniques along the way.
When your challenge is complex or business-critical, we go deep.
Runway gives you clear, impartial answers to the questions that matter – even when the truth is uncomfortable.
Our research is designed to move decisions forward, not just fill decks.
↳ We help shape the brief with your stakeholders
↳ We run research that’s robust, not rushed
↳ We deliver analysis that cuts through
And we turn it into board-ready insight you can use straight away. No waffle. No spin. Just clarity you can act on.
We don’t just research – we help you act on it.
Runway’s strategy offer gives you expert support to shape thinking, sharpen plans and get your to-do list moving. From brand positioning to CRM, we turn insight into practical next steps.
We advise and execute across:
↳ Brand positioning, playbooks & planning
↳ Creative strategy & channel planning
↳ Content & social media strategy
↳ Messaging toolkits & targeting
↳ Comms & media planning
↳ CRM strategy & execution
↳ KPI setting & measurement
↳ NPD & launch campaigns
2. Book in a call
Let’s organise a call where we can discuss your marketing and business challenges and go through the services Runway offer. This is where we can understand how we can potentially help you.
We then compile a tailored and detailed proposal for your consideration.
From there, we get going and help you grow faster, it’s as simple as that.
Need results fast? Our eight fixed-price services are ideal for when time or budget is tight. You still get sharp, strategic thinking – just faster and more focused. Fixed price: £3,000 + VAT.
| Service | Benefit | Delivery Time |
|---|---|---|
| Segmentation Starter | Get clear on your customers – by needs, behaviours or attitudes. | 7-10 days |
| Pricing Research | Price with confidence. Stop guessing. Start knowing. | 7-10 days |
| Brand Pulse | See how your brand stacks up right now – and what to do about it. | 7-10 days |
| Message Testing | Know which message clicks before you commit budget. | 7-10 days |
| Creative Development | From first idea to final execution – test creative with your audience before you commit. | 7–10 days |
| Concept Testing | Check demand before you launch. Ideal for NPD, brand stretch or delivery ideas. | 7–10 days |
| Strategy Workshop | Tackle a tough marketing challenge with fresh eyes – and a sharp outside voice. | 7–10 days |
| Insight Education | Upskill your team fast. Learn proven insight tools in a practical, one-day session. | 7–10 days |
Rapid research services downloads
DOWNLOAD Brand Pulse
DOWNLOAD Message Testing
DOWNLOAD Pricing Research
DOWNLOAD Segmentation Starter
DOWNLOAD Strategy Workshop
DOWNLOAD Creative Development
DOWNLOAD Creative Development
Fusion marketing – The Runway Method
We conduct research to inform the strategy we write and then provide a head of marketing or consultant to oversee the strategy being executed. Before managing, measuring and adapting where needed.
Over time we will work to improve your service, marketing, pricing and customer experience. All for the fraction of a full-time head of marketing.
Or work with us on a project by project basis.
Contact
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