Some of the brands our team have helped in this sector
Leaders in providing market and customer research
Unbiased views
We remove internal bias to problem solving
Fresh Perspectives
We bring fresh views on how to address challenges
Actionable Insights
We focus on delivering insights that you can use and implement
Supporting Health and Retirements Brands
From supporting the NHS during Covid to helping AHH improve customer journeys.
We love supprting health and retirement brands.
We get that there are a multitude of audience segments in this area and that they are based on more than demographics but based on attitudes and beliefs.
We are also conscious of the social importance of understanding audience groups to develop and deliver better experiences and outcomes
Be this supprting public or private sector organisations.
Meaningful insights are what we deliver everytime!
How we will help
Marketing
CX
UX
Pricing
Service
Segment and prioritise your customer groups
Improve every touch point
Improve web conversion
Increase profits by showing value better
How to improve services
Test propositional messaging
Increase up/ cross sell revenue
Increase average order value
Impliment optimal pricing strategies
How to split out or bundle your service offering
Identify the right channels to use
Grow customer lifetime income
Identify UX issues data won't show
Highlight the most profitable segments to target
Identify new market opportunities
What we could be helping you with
Marketing
Segment and prioritise your customer groups
Develop tested propositional messaging
Get prospects to switch to you
CX
Wow customers at every touch point
Improve up/ cross sell revenue
Increase customer lifetime value
UX
Improve web conversion
Increase average order value
Identify UX issues data won't show
Pricing
How and where to reach specific customer groups
Develop better pricing strategies
Produce propensity models
Service
Measured the effectiveness of test campaigns
How to split out or bundle your service offering
Identify new market opportunities
Our research process
Select a suitable research method and approach to answer the question
Conduct research ensuring regular stakeholder updates for prompt feedback.
Define the research question and pinpoint exactly what insights are required.
Recruit participants through panels or direct client contact to ensure relevance
Debrief teams with a focus on translating insights into actionable interventions.
How Well Do You Know Your Customers?
Introduction
Welcome to our quiz! Understanding your customers is crucial for any business aiming for success. This quiz will help you assess how well you know your customers and identify areas for improvement. Let’s get started!